DataDesk

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analytics.analytics
  region, view_date, site
  video_title, content_id
  views, watch_time, engagement
  duration, publish_date
  person_token, country
  first_name, last_name
  job_title, organization
  excl. null content_id, empty region

campaigns
  id, name, subject, sent
  esp_short_name, summary (JSON)
  ESPs: cm_assettv, cm_us, cm_itv
       salesforce, ac, moosend

mailing_lists
  id, name, esp_short_name

mailing_list_members
  email, person_token
  mailing_list_id, status

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